AI Search Optimization Agency for North American Businesses
A Boutique AI Search optimization & Digital advertising Agency Helping SMALL Businesses appear in ai and traditional search In A TECH-NOISY WORLD
Core Services: GEO (Generative Engine Optimization) | AEO (Answer Engine Optimization) | AI & Automation Audits | AI Visibility Audits | PPC Advertising | AI Agents
VISION
Democratizing AI Search & Chatbots Marketing for Mid-Market Brands
EMDigital exists to democratize AI search optimization—bringing enterprise-level GEO, AEO, and SEO expertise to mid-market and niche brands who've been priced out by traditional agencies. Based in Ontario and serving clients throughout New York, Florida, and North America, we balance AI innovation with personalized, human-centered strategy.
We ensure your brand appears when prospects search - whether they're using ChatGPT, Perplexity, Google AI, or traditional search engines - because every business deserves a powerful digital footprint. And when those prospects land on your website, CathyAI™ — our proprietary AI chatbot for business websites — is there to engage them, answer their questions, and turn that traffic into real leads.
We also conduct comprehensive AI & Automation Audits. It's a structured discovery process that identifies where automation can save your team time, reduce costs, and unlock measurable revenue opportunities across sales, operations, and delivery.
Core Service Offerings:
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GEO (Generative Engine Optimization) - Get cited by AI answer engines
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AEO (Answer Engine Optimization) - Optimize for voice and AI assistants
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AI Visibility Audits - Diagnostic assessment of your AI search readiness
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AI & Automation Audits - Identify cost savings, revenue opportunities, and automation wins across your business
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SEO (Search Engine Optimization) - Traditional and AI-powered search
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PPC Advertising - Google Ads, search and display campaigns
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CathyAI™ Chatbot - Our proprietary AI chatbot for business websites — trained on your brand, converting visitors 24/7
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AI Agents & Implementation - Custom ChatGPT and conversational AI solutions
Our primary goal is to make your brand visible across AI answer engines and traditional search. We implement proven optimization strategies based on the GEO-16 Framework—the same technical factors that enterprise companies use to achieve high visibility rates across ChatGPT, Claude, Perplexity, and Gemini. The difference? We make these strategies accessible and affordable for mid-market brands.
CORE AI SEARCH OPTIMIZATION & CHATBOT FOR BUSINESS SERVICES
AI Search, Digital Advertising & Chatbot Solutions for Growing Brands
CATHYAI™ — AI CHATBOT FOR BUSINESS WEBSITES
Turn Your Website Into a Conversation.
CathyAI™ is our signature AI chatbot for business websites — built for companies that want to engage visitors, capture leads, and convert more traffic without adding headcount.
Unlike generic keyword chatbots, CathyAI™ delivers natural language conversations that are location-aware, brand-specific, and trained on your products and services.
No dead ends. No zero results. Just smart, personalized AI responses that feel human — and drive real business results.
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Brand & product trained — your AI chatbot knows your business, not just keywords
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Location-aware conversations — personalizes responses for local and multi-location businesses
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Always-on website AI assistant — fully embedded, 24/7, on-brand
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Generative AI-powered — built on the latest conversational AI technology
A Diverse Approach on Digital
GEO / SEO / AEO - AI SEARCH OPTMIZATION
SearchBoost by EMDigital is our signature AI search optimization service combining GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), and traditional SEO—enterprise-level strategies made accessible for growing businesses. We optimize your presence across AI answer engines (ChatGPT, Perplexity, Google AI) and traditional search through proven technical improvements: structured data, semantic HTML, fresh content, and metadata optimization. Our audits reveal exactly where you stand and provide clear, actionable roadmaps to improve your AI search visibility without enterprise pricing.
PPC ADVERTISING - SEARCH & DISPLAY CAMPAIGNS
Strategic paid advertising campaigns across Google Search, Display Network, YouTube, and social platforms. Our PPC management combines AI-powered optimization with hands-on campaign monitoring to maximize ROI while your organic AI search visibility builds. Ideal for businesses needing immediate visibility alongside long-term GEO/AEO strategies.
AI VISIBILITY AUDITS
Discover how visible your brand is to AI answer engines with our comprehensive AI Visibility Audit—the same diagnostic Fortune 500 companies use, now accessible for mid-market budgets.
We analyze your website against proven optimization factors including metadata, content freshness, structured data, and semantic HTML. You'll receive a clear assessment, competitive benchmarking, and a prioritized roadmap showing exactly what improvements will help you appear in ChatGPT, Perplexity, and Google AI results. The perfect starting point for businesses new to AI search optimization.
AI & AUTOMATION AUDITS - OPERATIONAL INTELLIGENCE
The AI & Automation Audit by EMDigital is a structured discovery engagement that identifies exactly where AI and automation can save your team time, reduce operational costs, and unlock revenue opportunities with a clear implementation roadmap.
Our audit process uncovers fragmented tech stacks, manual workflows, and sales execution gaps your team has learned to live with. We map every opportunity across four dimensions: Quick Wins (low effort, high impact), Big Swings (transformational), Nice-to-Haves, and Deprioritized items. Clients typically discover $30K–$350K in annual cost savings and revenue opportunities, with Year 1 ROI ranging from 300% to 3,500%+. Delivered in two phases: Discovery and Strategic Roadmap.
Client Reviews
The clarity Yvette and team bring to a business is the real thing. Their digital experience is worth every penny.
Dorothy V.
The EMDigital team always delivers exceptional documentation with their projects
Greg H.
As a current client, we appreciate everything that Yvette and her team at EMDigital bring to the table. Our ads now outperform our previous agency.
Cara C.
Frequently asked questions
About
AI Search, SEO and Digital Marketing Experts
EMDigital is led by a diverse group of former C-suite and senior leaders with both agency and client-side experience. Our management team brings years of award-winning digital marketing, AI strategy, and search optimization expertise which gives mid-market companies access to boutique AI search optimization services without enterprise agency pricing. We understand both traditional SEO and emerging GEO/AEO requirements, and more importantly, we understand your budget realities.
We specialize in helping niche and mid-market brands achieve AI search visibility across North America. Serving clients in Ontario, New York, Florida, and throughout the US and Canada, our comprehensive approach ensures your brand appears when prospects use AI answer engines or traditional search providing the strategic support needed to thrive in an AI-first search environment.
EMDigital transforms your search presence from invisible to cited—ensuring AI answer engines and traditional search engines consistently recommend your brand to qualified prospects.
Meet The Team
EMDigital Delivery Team
Yvette Elliott, Strategy and AI
Wanda Fisher, Client Success
Shamez Lalji, Developer
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Gio Petrucci, Web Designer
Élana Saimovici, Marketing
Vi Jagannath, Analyst
Patrick Reid, Data Engineer
Diana Calistra Fernandes
Andres Segura, Social & PPC
